Using your academic expertise in practice

You are one of many students from the Faculty of Arts who will be meeting on October 9th and 10th in Aarhus. In partnership with your fellow students, you will be using your academic expertise to find solutions to problems facing a variety of companies.

In Aarhus you and the other participants will be divided into groups of up to five people. On October 9th you will be introduced to a working method called “design thinking” by Lasse Chor from Happy 42 – http://happy42.dk/. After the presentation the cases will be given to the groups, for the preparation to begin. The next day (October 10th), you will be taken by coach to Ebeltoft, where you will be given the chance to work on a specific problem. Each group will then be asked to pitch their solution.

Taking part in this case competition is a good idea because:

  • It will give you the chance to develop your skills in relation to working with design processes
  • You’ll get the chance to pitch some good ideas and show potential employers what you can do
  • It’s a good platform for using your theoretical knowledge to solve practical problems
  • You’ll learn more about business life and gain insight into strategic design thinking
  • It will look good on your CV

Stay Relevant 2023 happens in collaboration with XNordic Travel Contest and Nordic Innovation. The project aims to strengthen sustainability, innovation and competitiveness in the Nordic tourism industry.

Program

October 9th

Time

Activity

Venue

9.00-10.15

Introduktion til designthinking, arbejde med cases og pitch
v/ Lasse Chor, Happy 42

Slides: https://www.dropbox.com/scl/fi/n4djpn6jfnh2qkq8b1u6y/Stay-relevant-2023.pdf?rlkey=5ikcua1koj3fui3f2jxb8y6zw&dl=0

Aulaen
10.15-11.00 Syddjurs Kommune- a business perspective
v/ Christina Millgaard Busk, Manager of Syddjurs Kommunes Erhvervsenhed
Aulaen
11.00-11.30 Problems, opportunities and trends in the future of tourism
w/ Signe Mouridsen, Programme Manager X Nordic Travel Contest
Aulaen
11.30-12.00

Introduktion til designthinking, arbejde med cases og pitch
v/ Lasse Chor, Happy 42

Aulaen
12.00 Cases are given to the groups so that research and idea development can begin

October 10th

Time

Activity

Venue

8.00

Departure by bus from Aarhus

Meeting place: Kasernen
Langeladsgade 139, 8000 Aarhus C

Address in Ebeltoft: Toppen af Ebeltoft
Egedalsvej 5, 8400 Ebeltoft

9.00-10.00

Welcome: Breakfast and coffee/tea, motivational talk and presentation of cases.
w/ Lasse Chor, Happy 42

Toppen af Ebeltoft
10.00-10.30

The companies present their cases at the locations
Afterwards, there will be time for questions

10.30-12.00

Case work

12.00-13.00 Lunch Toppen af Ebeltoft
13.00-15.00

Case work

15.00-16.00

Coffee/tea and cake

Toppen af Ebeltoft

16.00-18.00

Four parallel pitch rounds - one finalist from each round

18.00-19.00

Dinner and networking

Toppen af Ebeltoft

19.00-19.10

Welcome

Toppen af Ebeltoft

19.10-19.50

The four finalists pitch for everyone

Toppen af Ebeltoft

19.50-20.00

Audience vote and award ceremony

20.00

Departure by bus from Ebeltoft

Cases og groups

Find your group and download your case here:

Group number

Group members

Case

1

Matteo Azzarelli

Andras David Kiss

Adrian-Andrei Tivadar

Daniel Amini

KAMF
2

Dimitrios Pediotidis-Maniatis

Jordan Nicolas Alves

James Custo

KAMF
Groups from Humanistic Organizational Development
3

Anne Thunøe Fridberg

Celine Høgsvig

Freja Molme

Helene Schmidt

Sofie Lykke

Toppen
4

Frida Sander Troelstrup  

Julie Lærke Clausen 

Kathrina Vestergaard Madsen 

Marie Hansen 

Pernille Toft  

Toppen
5

Julie Arvad Boel  

Kristiane Sommer 

Laura Aakjær 

Mathilde Marie Kjeldsen

Sigrid Møller Weinreich
Toppen
6

Gustav Søndermølle

Nicole Nikoukar

Rasmus Arvad 

Sara Juel Falkesgaard 

Sophie Davies 

Toppen
7

Christian Houbak  

Emil Darling Calender

Mette Marie Paaske Iversen  

Sille Christiansen 

Thea Tholstrup Dam

Toppen
8

Cecilie Højlund Simonsen 

Clara Burnay

David Troelsen  

Joakim Munkholm Sumborg

Sebastian Sveistrup  

Toppen
9

Emma Louise Grossman 

Johanne Ruby Nielsen

Mikkel Colliander Øvall  

Nicoline Møller Gaardsøe

Søren Jespersen  

Toppen
10

Karoline Dalager Kragelund

Katrine Ravn Juul Larsen 

Lars Geir Gotteberg  

Sebastian Kragh

Sophie-Emilie Mahrt  

Toppen
11

Anok Semir Deng Oyoung  

Elisabeth Østergaard Pedersen   

Emilie Lading Manager

Nanna Værum Christensen

Toppen
Groups from Food and Culture
12

Lara Bisaggio

Suzuna Kobayashi

Alannah Petering

Hyuga Hosono

Merel Kenis

Nordic
13

Leila Prinsen

Pia Stadhaus

Stephanie Maldonado

Natalie Jukes

Nordic
14

Belana Horsch

Haruka Maegawa

Eugene Marion

Rosa den Hengst

Nordic
15

Curtis Devito

Gabriella Egilsdottir

Maaya Onishi

Melissa Chow

Nordic
16

Ayami Suzuki

Anniken Flatha

Yidi Wang

Marith Nijdam

Nordic
17

Brigid Zei

Wakako Yamanouchi

Kathleen Collins

Mariette Ehab

Evangeline Stone

Nordic
18

Bhavya Joshi

Osuke Tachikawa

Marian Teo

Emma de Maaijer

Nordic
19

Nanami Yamagushi

Masaru Iwata

Eliska Nourse

Nordic
Groups from Cultural and Creative Industries
20

Oscar Uttrup

Mathilda Due

Simone Rolsted

Johan Brendstrup

Natascha Jørgensen

Blue Spirit
21

Jeppe Lund

Pil Berthelsen

Line Jørgensen

Daniel Petersen

Bita Hansen

Blue Spirit
22

Emma Carlsson

Lucas Hyrup

Ingrid Jensby

Anne Winther

Emil Sørensen

Blue Spirit
23

Louise Hughson

Simon Vieth

René Le

Alannah Galloway

Lilith Figueroa

Blue Spirit
24

Nadia Aharrar

Anders Vestmark

Asbjørn Gravesen

Luisa Cantos

Laura Boch

Blue Spirit
25

William Dam

Cecilie Laursen

Kalev Adler

Jonas Broscheid

Lucia Lompe

Blue Spirit
26

Cathrine Steffensen

Magnus Breum

Miriam Roldan

Núria Millán

Francesco Solla

Blue Spirit
27

Maya Karlsen

Simon Kristensen

Taminah Plank

Mariona Nicolás

Jack Zhou

Thanyamon Wiwattanapusit

Blue Spirit
28

Suzan Kurt

Kristian Eriksen

Caroline Tucker

Wen Wee

Loren Wilson

Blue Spirit
Groups from Education Science
29

Amalie B. Nielsen 

Emma L. Hansen 

Mette B. Svendsen 

Freja N. Petersen 

Nadia S. Petersen 

KAMP
30

Charlotte Grønning 

Naua Nezam 

Nicoline S. Wegner 

Ditte K. Jørgensen 

Sietske Mulder 

KAMP
31

Kristine Ovesen 

Vanessa Marie Thygesen 

Clara Lynge Steenberg 

Viktoria Nord Jakobsen 

Omran Azizi 

KAMP

Judging panel

Ole Svit
     Director of Business Djursland

Christina Millgaard Busk
     Head of the Business Unit at Syddjurs Kommune

Marie Vejrup
     Head of department at the Institute for Culture and Society

Signe Mouridsen
     Programme Manager X Nordic Travel Contest

Learning objectives

Participation in the Stay Relevant Case Competition 2023 will enable students to:

Knowledge

  • Demonstrate understanding of the ways in which theoretical knowledge from their degree programmes can be communicated and used in relation to a relevant labour market

Skills

  • Give presentations by making pitches
  • Independently communicate the relevance of academic theories and methods in relation to the labour market
  • Use their own academic expertise to solve problems which are relevant for the labour market

Competences

  • Independently adapt their academic skills for use in society as a whole
  • Take part in development work in a constructive manner

Food and refreshments

Vegetarian food and refreshments will be served all day

Competition prizes

First Prize

Second Prize

Rules

The companies taking part have the right of ownership of all rights, inventions, production methods and other technical advances arising in connection with the case competition. The transfer of rights to the companies taking part occurs automatically and continuously as these rights arise.

The students are entitled to use products and material deriving from the case competition in contexts relating to exams and teaching at Aarhus University. The students are entitled to present their results of the case competition (also when applying for jobs) to the extent that this does not lead to the subsequent use of such results in breach of the rights that have been transferred to the company concerned. Students may only use products and material arising from the case competition in other contexts subject to a separate written agreement with the company concerned.

Inspiration

Check out the websites below for inspiration for your project work.

You can e.g. read about different approaches and methods for project work as a whole and the individual elements of the case.
In addition, you can find tips and tricks for writing and executing a good pitch, which can help you to communicate your solutions to the judges in the most optimal way.

Photography

Pictures and films will be taken during the days.
If you do not wish to be photographed or filmed, you can contact Katrine Solvang Larsen (katrinesolvang@au.dk).

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