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Participation in the Stay Relevant Case Competition will enable students to:

Knowledge

• Demonstrate understanding of the ways in which theoretical knowledge from their degree programmes can be communicated and used in relation to a relevant labour market

Skills

• Give presentations by making pitches
• Independently communicate the relevance of academic theories and methods in relation to the labour market
• Use their own academic expertise to solve problems which are relevant for the labour market

Competences

• Independently adapt their academic skills for use in society as a whole
• Take part in development work in a constructive manner

Monday 22 March 2021

• 9.00-11.00 am Introduction to Design Thinking, case work and pitch / Lasse Chor
  Lasses slides https://www.dropbox.com/s/jes635nrcje3uf2/Stay%20relevant%202021.pdf?dl=0
• 11.00-11.30 am Introduction to Erhverv Aarhus / Marc Perera Christensen – zoom link
• 3.00-3.30 pm Check-in - win your dinner / Lasse Chor

Tuesday 23 March 2021

Zoom links (TBA)

• 9.00-9.15 am Check-in - win your lunch / Lasse Chor - zoom link
• 9.15 am-1.00 am Guidance Lasse Chor - zoom link
• 10.30 am - 12.00 pm Guidance teachers ( Trine Susanne Johansen, Mona Agerholm Andersen, Carmen Daniela Maier and Marianne Grove Ditlevsen)- zoom link
• 1.00-3.00 pm ”Pitch-træning – sådan præsenterer du dig selv eller en idé kort og præcist.” (in Danish) ved Thomas Moeslund, karrierekonsulent, Arts Karriere - zoom link
  Slides from the workshop

Wednesday 24 March

7 case-divided pitch sessions with selection of winning group for each of the 7 cases.

10-12.00 am and 1.00-3.00 pm

Judges: 1 teacher ( Trine Susanne Johansen, Mona Agerholm Andersen, Carmen Daniela Maier and Marianne Grove Ditlevsen) og 1 company representative (Den Gamle By, Cryos International, Naturhistorisk Museum, SystemRens, Aarhus Hostel og Aarhus Håndværkerforening)

Zoom Links (TBA)

• 10.00-10.05 am Welcome / teacher (four parallel sessions with 6-7 groups in each)
• 10.05-10.50 am Pitch 1-3 (5 minutters pitch og 10 minutter dialogue and questions / each group)
• 10.50-11.00 am Break
• 11.00-11.30 am Pitch 4-6/7
• 11.30-11.45 am Voting 
• 11.45-12.00 am Selection of winning group 

• 1.00-1.05 pm Welcome / teacher (three parallel sessions with 6 groups in each)
• 1.05-1.50 pm Pitch 1-3 (5 minutes pitch og 10 minutes dialogue and questions / each group)
• 1.50-2.00 pm Break
• 2.00-2.30 pm Pitch 4-6
• 2.30-2.45 pm Voting
• 2.45-3.00 pm Selection of winning group 

Thursday d. 25. March

Final pitch-session with the 7 winning groups from the Wednesday session

1.00-4.00 pm

Judges: Birthe Tofting, VOLA A/S, Martin Nielsen, Associate professor and Søren Boel Pedersen, Business Aarhus

Zoom-link (TBA)

• 1.00-1.15 pm Welcome / Lasse Chor
• 1.15-1.55 pm Pitch 1-4 (5 minutes pitch and 5 minutes dialogue /each group)
  
  
  • Gruppe 3 - Aarhus Håndværkerforening
  • Gruppe 7 - Cryos International
  • Gruppe 14 - Den gamle by
  • Gruppe 20 - SystemRens
    
    
• 1.55-2.05 pm Pause
• 2.05-2.45 pm Pitch 5-7
  
  
  • Gruppe 28 - Naturhistorisk Museum - case A
  • Gruppe 36 - Naturhistorisk Museum - case B
  • Gruppe 40 - Aarhus Hostel
    
    
• 2.45-3.00 pm Break
• 3.00-3.45 pm Keynote / Mette Refshauge, VP, Corporate Communication & Sustainability, A.P. Moller Maersk
• 3.45-4.00 pm Selection of winning groups

• Is the suggested solution matched to the communication challenge and task?
• How is the quality of the suggested solution (plan, strategy or other activity) from a strategic communication point of view? 
• How have relevant theories, concepts and models from the supplementary subject in Strategic communication in organisations contributed to solving the task?
• How is the idea validated (who has been asked, what has been examined etc. in relation to the usefulness of the idea)?
• How is the quality of the pitch/presentation?

• First Price - Career interview with Publico Kommunikation
• WTF-Award - Career interview with Lasse Chor - Happy42
• Audience Award - Career interview with Gammelbys kommunikations- og marketingsbureau

The companies taking part have the right of ownership of all rights, inventions, production methods and other technical advances arising in connection with the case competition. The transfer of rights to the companies taking part occurs automatically and continuously as these rights arise.

The students are entitled to use products and material deriving from the case competition in contexts relating to exams and teaching at Aarhus University. The students are entitled to present their results of the case competition (also when applying for jobs) to the extent that this does not lead to the subsequent use of such results in breach of the rights that have been transferred to the company concerned. Students may only use products and material arising from the case competition in other contexts subject to a separate written agreement with the company concerned.

• AART Architects
• Work Live Stay
• Brugsforeningen TRYG

This case-competititon is carried out by:

• Trine Susanne Johansen
• Mona Agerholm Andersen
• Carmen Daniela Maier
• Marianne Grove Ditlevsen  

• Aarhus Kommune
• Erhverv Aarhus
• Den Gamle By
• Cryos International
• Naturhistorisk Museum
• SystemRens
• Aarhus Hostel
• Aarhus Håndværkerforening