Stay Relevant 2025, Syddjurs

Apply your academic skills to strategic business development and help companies stay relevant to customers and partners – with a particular focus on sustainability.

  • A collaboration between Syddjurs Municipality and Aarhus University

Put your professional skills into play on October 7 th.

You can be one of the many students participating in Stay Relevant 2025, where you and your fellow students will apply your academic skills to solve real-world challenges faced by a company.

Why you should join:

  • You’ll develop your skills in working with design processes
  • You’ll get the opportunity to pitch great ideas and showcase your talents to potential future employers
  • It’s a great platform to apply your theoretical knowledge to real-life problems
  • You’ll strengthen your business understanding and gain insight into strategic design thinking
  • Participation is a valuable addition to your CV

Program

SUBJECT TO CHANGE

October 6, 2025

Time Activity Location
14.00-16.00

Design Thinking by Lasse Chor

Participate online deltag i mødet nu

Link to slides https://www.dropbox.com/scl/fi/yxykivd0uic0a58is0iew/Stay-relevant-2025.pdf?rlkey=7hfmi7wsiutlgk0e5b76txqzd&dl=0

The aula
Nordre Ringgade 4, 8000 Aarhus C

 

October 7, 2025

Tidspunkt Aktivitet Lokation

8.00-9.00

Bus to Ebeltoft

Students from Anthropology should be aware of taking the bus to Hornslet, where they make a stop.

From:
Langelandsgade 139, 8000 Aarhus

To:
Maltvej 4-12, 8400 Ebeltoft

9.00-10.00

Welcome by Mayor Michael Stegger Jensen and commitee chairman Kasper Kolstrup Møller

Kulturloftet

10.00-11.00

Introduction and case presentations

Humanistisk Organisationsudvikling: Endless Summer – Kulturloftet

Creative and Cultural Industries: Hos Walter Stockflethsvej 13

Food and Culture: Bondelauget, Havnevej 1

Antropologi: Syddjurs Kommune, Tingvej 18, Hornslet.

11.00-12.00

Case work

Kulturloftet, Snedkeriet, Brew Pub, Støbesalen, Spiren

12.00-12.30

Lunch

Støbesalen

12.30-15.30

Case work

Kulturloftet, Snedkeriet, Brew Pub, Støbesalen, Spiren

15.30-16.30

3 parallel pitch sessions with feedback from instructors and companies

Selection of a case winner

Anthropology will pitch in Støbesalen .

Creative and Cultural Industries will pitch in Brew Pub .

Humanistic Organizational Development will pitch in Snedkeriet .

Food and Culture will pitch at the Kulturloftet, .

The companies will be present to hear the pitches and help find a winner.

16.30-17.15

Final: The four winners pitches

Kulturloftet

17.15-17.30

Award ceremony

Kulturloftet

17.30-18.30

Dinner and networking

Støbesalen, snedkeriet og Spiren

18.30-19.30

Bus back to Aarhus

From:
Maltvej 4-12, 8400 Ebeltoft

To:
Langelandsgade 139, 8000 Aarhus

Case

This case competition is based on the following cases:

Groups

Groups working on the case 'Hos Walther'

1

Astrid Kirstine Winther
Freya Natascha Enger Cochrane
Tristan Alexander Michael Cooper
Josefine Gutheil Mark
Alicia Søm Bentholm

2

Helena Curado E Melo Maia
Mathias Hørby Jensen
Katrine Sofie Julius
Lærke Krejberg Møller
Annesophie Frank Jakobsen

3

Kaltrine Jupa
Emma Lore Nielsen
Agni Freyr Arnarson Kuzminov
Victoria Kathrine Østergaard
Alexandra Domnica Bivol

4

Maria Alexandra Tumurug
Kiana Lissa Marchi
Alexander Luis Steengaard Dominguez
Mathias Lyng Krogh
Nanna Rask Olesen

5

Mathilde Lindhardt Nevers
Milena Camilla Bak
Victor Bundgaard Stowasser
Niki Jasic Pedersen

6

Oliwia Ottomanska
Alf Emil Hougaard Sletved
Sofie Kingod
Isabella Lærke Agerbo Madsen
Vilma Bejer Kristiansen

7

Wilhelm Ploug Tvedt
Isabella Christina Bang
Kirsten Sofie Bøndergaard Petersen
Sarah Kristine Sandvang Nielsen

8

Astrid Ankjær Wind Christensen
Jonathan Heegaard Jensen
Nadia Knöchel Irming Christensen
Emma Claydon
Laura Schwartz Nielsen

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Groups working on the case 'Syddjurs Municipality'

1

Tine Petz Rasmussen
Johanne Macdonald Larsen
Sophie Davies
Zeynep Sena Ecer
Sine Nørlund

2

Emilie Wissendorf Schrøder
Caroline Leonhardt H Sørensen
Camille Muldbjerg Sandal
Esben Bernsten Strange
Maria-Ioana Stanculescu-Dinulescu

3

Fay Phyllis Toxopeus
Laxman Ghimire
Matilde Lund Poulsen
Adam Paaske
Oualid Belaiche

4

Cláudia Alexandra Serra Fernandes
Lasse Nysted Kristensen
Niels Korsgaard Jensen
Asya Thoms
Rikke Sahlholdt Kristensen

5

Amélie Semey
Emilie Valentin Salomon
Amalie Hamborg Svangård
Maria Kloster Tolstrup
Bhasmang Joshi
Zofia Petrasova

6

Lixi Tang
Emilie Kirkeskov Andersen
Carolina Marcos Caldeira
Kathrine Kjeldgaard Kirk Larsen
Christine Lolck Rasmussen

7

Ida Kirkegaard Brodersen
Vanilla Neerup Mønster
Ayla Herrero
Sofie Aarup Vestergaard
Maja Hyldgaard Kristiansen

8

Frederik Sejerkilde
Emilie Overgaard Pedersen
Aksel Kristensen
Magnus Gaarde Neigaard
Josefine Tekiela Sørensen

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Groups working on the case 'Endless Summer'

1

Johanne Strøm Juhl
Nynne Gade
Caroline Hornsleth
Maja Velling Laursen
Nicoline Petersen

2

Laura Houkjær Rolighed
Gustav Kryger Mondrup
Sofie Selander Sandager
Lea Kjær
Pouline Raasted Rasmussen

3

Henry Salomon Blachman
Line Hvistendahl Graversen
Signe Fischer-Nielsen
Niels Bager

4

Frederikke Nielsen
Olivia Sofie Møller
Sofie Plesner Ihle
Lisa-Lin Svendsen

5

Olivia Dalgaard Floor
Annemette Claudia Larsen
Anja Savic
Mathilde Frich Hansen Stistrup
Victor Westergaard

6

Isabella Lykke Buus Lindberg
Ida Bjorholm Damgaard
Frida Lindvang Jørgensen
Emilie Erritsø Schacksen
Victoria Wollesen Rambusch

7

Signe Nerstrøm Schmelling
Astrid Thomassen
Rasmus Brus Søegaard
Victoria Tallinen Frederiksen

8

Laura Tinglef Svenstrup
Mia Louise Petersen
Mikkel Grønberg
Matilde Bonde Tejlmand
Anne Teilmann Johansen

9

Andreas Møldrup Holst
Mathilde Søbøtker Hansen
Anna Bøgevald Birkholm
Stine Marie Busk Sørensen
Louise Maria Jensen

10

Catharina Graakjær Walther von Loebenstein
Johanne Dynæs Juhl
Marie Raffnsøe Brinch
Anna Sofie Kanstrup

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Groups working on the case 'Bondelauget'

1

Maria Ornelas Barros de Olivera
Kelly (Ching Yip Tung)
Anny Weng
Raiza v. Amepongen

2

Friederike Bittner
Nobutaka Tagawa
Sophie Breen
Kwok PoWing
Lily Dryden

3

Carleen Heppner
Marise Homveld
Nicholas Allen
Yanshuang Tang
Willy Schmidt

4

Hung Wing Man (Isabel)
Mirjo Rurie
Yifan Li
Ethan Reece
Woelle White

5

Leung Yai Yi Marble
Trine Linke
Tess Kelliher
Luna Palmans
Chan Sum Yu  (Biselle)

6

Nikita Carulkov
Ava Dorney
Sophie Timms
Mariia Protas
Luiza Bianco Toledo

7

Airi Katsumoto
Porter Maude Dejong
Amelia Green
Nicolas Herrera Land
Lee Ching Yan

8

Cinea Ziegler
Douae Laamiri
Oriol Oller Moya
Mona Höhenberger
Elissa Mason

9

Anna Nele Carolin Puntke
Freva Leenaerts
Davide Santiago Sgarbi
Clara Wade

10

Aoi Ozaki
Anne Hoffmann
Luiza Gaspar Cimino
Clara Vander Borght

11

Lieke Halsema
Egil Sundqvist
Yuina Nakata
Shelby Mallard

Design mentor

Lasse Chor

Lasse Chor is a Danish entrepreneur who started his first company at the age of 13 and has since been deeply involved in both the Danish and global startup ecosystems. Through his current company, Happy42, Lasse is currently mentoring a number of startups around the world and advising several large companies, including some Fortune 500 corporations. Recently, Lasse has also turned his attention to investments and is now active as a private angel investor.

Bonus info: Lasse’s mother believes he is the best son in the world.

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Jury

The jury panel consists of:

  • Christina Millgaard Busk, Head of the Business Unit
  • Niels Bech Laursen, Business Developer, Business Hub Central Jutland
  • Kasper Heiberg Frandsen, partner SHL Architects

Learning objectives

Knowledge

Through participation in the Case Competition, Stay Relevant 2025, the student will be able to:

  • Demonstrate an understanding of how academic knowledge from their own education can be communicated and applied in relation to a relevant job market.

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Skills

Through participation in the Case Competition, Stay Relevant 2025, the student will be able to:

  • Deliver presentations using the “pitching” format
  • Independently communicate the relevance of academic theories and methods in relation to the job market
  • Apply their academic expertise to solve job market-relevant challenges

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Competencies

Through participation in the Case Competition, Stay Relevant 2025, the student will be able to:

  • Independently translate their academic skills into practice in relation to society
  • Engage constructively in a collaborative development process

Meals and refreshments

Breakfast

  • Organic homemade bread, organic cheese, jam, and butterr
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Lunch

  • Sandwich (vegetarian)
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Afternoon snack

  • Cinnamon and cardamom swirls
  • Coffee and tea
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Dinner

  • Chili sin carne with rice, herbs, homemade bread, and crème fraîche

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Rules

The participating companies hold ownership of all rights, inventions, production methods, and other technical advancements that arise in connection with the case competition. The transfer of rights to the participating companies occurs automatically and continuously as these rights emerge.

Students have the right to use products and materials originating from the case competition in connection with exams and teaching at Aarhus University. Students are entitled to present their results from the case competition (including during job applications), as long as this does not lead to subsequent use of such results in violation of the rights transferred to the respective company. Students may only use products and materials from the case competition in other contexts following a separate written agreement with the respective company.

Inspiration

Check the websites below for inspiration for your project work.

You can read about various approaches and methods for project work as a whole, as well as the individual elements of case solving. Additionally, you’ll find tips and tricks for writing and delivering a strong pitch, which can help you communicate your solutions to the jury in the most effective way.

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